5 Website Myths

1. All you need is a good looking brochure-like website (FALSE)

Nothing could be farther from the truth. A brochure website can give you a presence on the web, but it will not market your business for you. The key to success in the internet is to create a  marketing website that will collect visitors and customers contact information and create a database that you can send targeted marketing to pre-qualified groups that is interested in your services. Just like a company sales rep, your website should ask visitors to join mailing lists, newsletters, e-zines, or to sign up for the latest special offers and coupons. Our websites include at no extra cost, form builders, email marketing, customer data

2. More traffic means More Customers (FALSE)

The traffic coming to your website is only valuable if you have a marketing website with offers and information that will draw the visitor into purchasing your product or signing up for one of your free offers. If people come to the website and do not find the information they are looking for in the first 30 seconds, they will move on to the next website. A website that is mostly pretty pictures with very little content will capture their attention for a few seconds, but will not give them what they came for....Information.

3. A Marketing Website should cost THOUSANDS (FALSE)

There are plenty of website companies that will tell you that you need to spend thousands of dollars to get a functional website that can market your company for you by collecting customer information, emailing specials, coupons, and newsletters to your customer base. That is simply NOT TRUE. What these companies have done is create a framework of tools, such as mass email systems, customer databases, and forms and then they charge each and every customer the full price as if they had to create it from stratch. Once the tools have been created, they can be replicated for a reasonable fee.

4. Changes to your website need to be done by a Professional (FALSE)

One of the first questions you should ask any design firm is whether you will be able to make changes to your website. The next two questions should be "If not, what will you charge me per change?" and finally, "What is the turn around time for changes?". One of the biggest frustrations businesses have with their website is incorrect or outdated information. As quickly as markets and information change, your website should be able to change quickly, if not instantaneously. Most business owners find today that once the website is done and the check has cleared that they have a very hard time getting in touch with the design firm and if they do, they will want anywhere from $50 to $100 an hour for changes.

5. It will take months for your website to be built (FALSE)

Coding a web from scratch can take a long time, but their are tools and programs available to reduce the workload and time. The quickest and most cost effective way to get a website up and marketing for you is to use a developed and robust program that takes all the work out of building a website and lets you focus on what matters most, a personalized website rich with content that will attract customers and keep them coming back for more. Our program will have your website up in minutes with content specific to your industry that you will be able to edit as if you were making changes in a word document. The pre-written content with act as a springboard for creating your own personalized content. Your website even comes with a photo gallery of images that you can add to your website.

WebForce Pro offers the most comprehensive Web solution available. Market to new customers, submit your site to national search engines, email your latest promotion to your customer base, and  of course, offer your products for sale in a professional and easy-to-shop manner. Your fully customizable site will be up and running in no time.